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Global Assortment And Space Optimization ASO Market Insights 2025: Key Trends, Market Size, and Growth Forecast

The Business Research Company

The Business Research Company

The Business Research Company's Assortment And Space Optimization (ASO) Global Market Report 2025 – Market Size, Trends, And Global Forecast 2025-2034

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LONDON, GREATER LONDON, UNITED KINGDOM, February 14, 2025 /EINPresswire.com/ -- What Is the Anticipated Growth Rate and Market Size of the Global Assortment And Space Optimization ASO Market?

In recent years, the ASO market size has grown rapidly. It will surge from $1.8 billion in 2024 to an estimated $2.01 billion in 2025 at a compound annual growth rate CAGR of 11.6%. The growth in the historic period can be attributed to the rise of e-commerce, changing consumer preferences, increased competition, increasing technological innovations in inventory management, and increasing demand for personalized shopping experiences.

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What Are The Key Drivers Of The Assortment And Space Optimization ASO Market?

The flourishing e-commerce sector is expected to propel the growth of the ASO market. The convenience of e-commerce, allowing consumers to shop anytime and anywhere, has made it more efficient than traditional shopping. Optimizing assortment and space in e-commerce enables businesses to manage inventory and product display effectively, ensuring essential items are always available and aesthetically positioned to boost sales. This surge in e-commerce has subsequently driven the growth of the ASO markets.

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Who Are The Key Industry Players In The Assortment And Space Optimization ASO Market?

Major companies operating in the ASO market include Microsoft Corporation, Accenture plc, Oracle Corporation, SAP SE, McKinsey & Company Inc., Prologis Inc., Infor Inc., Kantar Group Limited, Nielsen Holdings plc, Blue Yonder Group Inc., RELEX Solutions srl, Symphony Retail AI, Trax Inc., ToolsGroup Inc., Solteq plc, Antuit.ai, Invent Analytics LLC, Jesta I.S. Inc., Houston Analytics Ltd, Cantactix Solutions Inc., DotActiv Ltd

What Is The Future Of the Assortment And Space Optimization ASO Market?

Innovation is at the heart of the ASO market's future. Major companies in this industry are focused on developing advanced products, such as AI-powered Assortment solutions, to revolutionize how retailers curate product ranges. Dunnhumby Limited, for instance, launched an AI-powered next-generation assortment solution in 2024 that assists retailers in curating product ranges more effectively.

How Is The global Assortment And Space Optimization ASO Market Segmented?

The ASO market segmentation encompasses:
1 Component: Solution, Services
2 Deployment: On-Premises, Cloud
3 Objective: Revenue Maximization, Profit Margin Improvement, Inventory Optimization
4 Enterprise Size: Large Enterprises, Small And Medium-Sized Enterprises
5 Application: Retail, Consumer Packaged Goods, Manufacturing, Healthcare

The subsegment includes:
1 Solution: Assortment Planning Software, Space Optimization Software, Shelf Space Management Solutions, Category Management Software, Inventory Management And Forecasting Tools, Demand Forecasting And Replenishment Solutions, Store Layout And Planogram Design Software, Retail Analytics And Data Visualization Tools
2 Services: Consulting Services For ASO Strategy, Implementation And Integration Services, Data Analysis And Insights Services, Customization And Configuration Services, Training And Support Services, Managed Services For Retail Optimization, Ongoing Maintenance And Upgrades Services
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On a regional scale, North America was the largest market for ASO in 2024. Other regions integral to this market include Asia-Pacific, Western Europe, Eastern Europe, South America, Middle East, and Africa.

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Oliver Guirdham
The Business Research Company
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